Bissim

Bissim is the most realistic and detailed business simulation ever offered to the general public and is designed to give a global view of all elements involved in business. Bissim can be integrated with other tools and materials (e.g. SWOT / PESTLE analysis, Decision Trees, MBTI, your Value Creation Model etc.). These can be used to develop knowledge and new skills, or to assess or develop individual and team performance.

Scenario

Bissim represents a typical business (in the near future) which has both manufacturing and service elements. Teams manufacture a domestic robot and have the opportunity to provide support and additional services. Over the past five years, the company has established itself in the market but its financial position is still very weak. All the competing teams are identical at the beginning of the simulation.

We have chosen this hypothetical scenario as it tangible and fun, and it removes the pre-conceptions that participants may have about an industry, making it easier to focus on the important business issues.

Decisions

Special Features

• A unique range of over 100 operational decisions and portfolio investment decisions.
• The marketing decisions are based on detailed and authentic socio-economic data which may be bought as market research.
• The econometric model at the heart of the simulation has been tuned to produce accurate relationships between the decisions and the results, in accordance with detailed research.
• The evaluation summary programme provides perceptive and detailed analysis of each team's results and comparisons with other teams. A database of norms for financial and other results enables the abilities of individuals and teams to be assessed accurately.
• A range of adjudicator controls enables an infinite array of inter-team transactions and adjudicator interventions. Anything that can be done in the 'real world' can be done in the simulation.
• The computer program responds automatically to teams decisions with messages from employees, bankers, creditors, consumers, auditors and others.

Duration

Bissim is typically run over a 2-3 day period, the condensed version (below) can be run in a day while with other inputs it can be run over longer periods.

Simple Version

The simple version of Bissim follows the same scenario and process as the full version and has decision areas as follows: